Mini golf is making serious waves worldwide as popularity continues to grow… but don’t just take our word for it… see for yourself what is happening in this fast-paced market…
Let’s look at PopStroke, for example. PopStroke Entertainment Group was founded by Greg Bartoli, a former Wall Street executive, in 2018 and some may recall that Tiger Woods Ventures joined in 2019 as a partner and investor. With six current US locations and a further three in the developmental pipeline, these outdoor mini golf courses have been wildly popular. So much so that in January of 2023, PopStroke was valued at $650 million… and TaylorMade Golf Company has recently made a material investment.
Major players like Topgolf‘s Puttshack are also reaping the benefits… so much so that their BlackRock investment in 2022 is helping to to fund further expansion in the U.S. market for the next several years. This includes a whopping eight more openings in 2023, in Dallas, Denver, Houston, Nashville, Philadelphia, Pittsburgh and Scottsdale, as well as a second location in Atlanta.
There are multiple “off-course” competitive socialising golf venues popping up all over the place- such as Gareth Bale’s Elevens Group and Cardiff’s DEPOT brand collaboration – Par 59, which now boasts two thriving locations in the UK. Not to mention growing beasts like BOOM BATTLE BAR, Swingers – the crazy golf club, and Drive Shack Inc.‘s Puttery (to name a few!)
In fact… according to the National Golf Foundation, total off-course consumer engagement (27.9 million) has for the first time eclipsed those who play on the course!
Find out more via Perfect Putt, which explores the fascinating rise of off-course mini golf… and the creation of more revenue opportunities…
Greenspan Projects have been building award-winning mini golf courses for the best part of half a century. Our experience spans outdoor adventure golf, to competitive socialising venues and utilising all kinds of weird and wonderful spaces for exciting attractions… including disused slate caverns!
To find out more about how Greenspan can help create an innovative attraction for your venue, contact: sales@greenspanltd.com