60 Seconds with Greenspan’s CEO

60 Seconds with Greenspan’s CEO

What are the hottest topics in the industry right now?

We spoke with Rod Morton, CEO of Greenspan Projects, in a quick-fire interview to find out…

What’s the most attractive attraction right now?

We’re seeing a lot of interest in unique and challenging attractions, like high ropes with lots of different elements that will put skills to the test… and increase the adrenaline! It’s also interesting to see these become more and more popular in places that are not your “typical” attraction venues – such as hotels, resorts, and retail outlets. It really says a lot about how the visitor experience is changing from traditional hotel stays and shopping…

What’s driven this?

It sounds very cliché now… but certainly COVID-19. When we were faced with being stuck indoors and banned from enjoying experiences for a prolonged period of time… it made that sense of getting “out there” afterwards even more exciting, so people want an experience that they’ll never forget. And if this happens to coincide with a shopping trip or a dining experience (which you wouldn’t usually experience at your typical theme park) then why wouldn’t you want to go for it?!

Who is winning in this area right now, and why?

An excellent example is Melco Resorts & Entertainment’s City of Dreams Mediterranean. It’s Europe’s first integrated resort in Cyprus and only opened its’ doors in July… but has already started to win awards and boasts one of Cyprus’s biggest adventure attractions which, again, has helped them stand out from your typical resort. It actually has a whole adventure park with eight attractions – built by Greenspan Projects!

Is the visitor experience going to continue to change?

It’s surely going to grow ever-more immersive. Our clients love the exciting elements of theming and props at the moment that allow their visitors to interact and pose for pictures – ultimately creating user generated content which is wholesome marketing material in itself! This is mainly for our current competitive socialising builds, but I feel the trend will continue to grow with other attractions. Watch this space!

How can Greenspan help you create an exciting new attraction?

Simple. Our team have decades of experience in this area and have delivered multiple projects to increase dwell time, provide excellent ROI and make your destination the talk of the town.

Contact our team today to find out more on: sales@greenspanltd.com or call:

📱 +44 (0) 2380 476 737 (UK) 📱 +1 682-282-0720 (USA) 📱 +357 2503-0250 (Europe)


Latest Project

Volcano Falls, Milton Keynes

Choose your adventure…

What happens when you create three different worlds under one roof? The answer? MAGIC!

At Volcano Falls Adventure Golf & Bar there’s plenty of fun to be had – where visitors can choose between each of the innovative courses… or book on to all three!

Volcano Falls is a registered trademark of Funstation – Family Entertainment Centres jam packed with Carnival Games, Laser Tag, Adventure Golf and Bowling. This particular venue in Milton Keynes was looking for a complete revamp and fun ways to encourage competitive socialising alongside a delicious food and beverage offering – so they engaged with Greenspan Projects in order to get the golf “ball” rolling…

The venue is blessed with a fantastic amount of space, so initially the ideas began flowing to see how this could be best utilised.

The answer came in the form of three 12-hole adventure golf courses – all with totally unique themes including:

Coney Island Carnival

It’s all about skill in the world of the carnival… and visitors can “step right up” and test theirs in a whirlwind of colour and excitement! This course includes iconic games  fused with adventure golf including duck shoot, Skeeball, Plinko and a play-through helter-skelter. Think high energy, high excitement… and plenty of colour!

Tropicana Beach Club

Life’s a beach… or it can certainly feel like one when you’ve been transported to the hottest beach party in the UK! Visitors can putt their way through Surfer’s Paradise as they traverse surfboards, flamingos and tropical trees before enjoying a pit stop at the Tiki Bar.

Volcano Valley

When was the last time you had to look out for molten lava rivers and prehistoric predators? Within Volcano Valley, visitors can experience just this as they putt past volcanoes, waterfalls, jungle foliage and bridges in this immersive and historic wonderland!

Rave Reviews

New #vlog 🤩 I recently visited the brand new @Volcano Falls Adventure Golf in Xscape Milton Keynes and it was so much fun! Can’t wait to go back and try out the other courses and all the other stuff they offer! 💖- Elica Bezchi, via TikTok

“Had a brilliant time today with my daughter! Would recommend to everyone!! Coney Island was our favourite!

Plus, bonus points for the staff, all so friendly and welcoming! ♥️” – via Facebook

Check out the details… and book your adventure today!
Find out more about Volcano Falls by clicking here. 
Fancy checking out more of our projects? Find all of our latest adventures, and more, here.

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